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One of your leads is viewing your profile. Who is to say that the same won’t happen to you? Sometimes, you might have even been intrigued by someone’s profile from this column and abandoned the current profile you are viewing. However, you are unknowingly doing just that.Įver noticed the “People Also Viewed” section in the right-hand column of each profile that you visit?Īs you may have noticed, people listed in this section are often the competitors of the person whose profile you are viewing. Of course, you don’t want to promote your competitors. I don’t know why I even asked this question. If you want to promote your brand, then you could use the cover photo to display a list of your core-competencies, area of operation and the value you can add to a customer’s business.

  • If you are an HR then you could list out current openings or your email-id.
  • Use a cover photo to display your skills or something that is relevant to your profession.
  • So, how would you use a cover photo to your advantage? A default cover image conveys zero information about you or your business. A cover image covers more area and is more eye-catching than the profile image itself. When you open someone’s profile on LinkedIn, you almost immediately see their cover photo. Naturally, you will be more intrigued and pulled-in by the second profile. Which profile are you most likely to spend your time exploring? Here’s a profile without any cover image:Īnd here’s one profile with an amazing cover photo that resonates with the person’s personality and profession. Well, an engaging and attractive cover photo should do the trick.

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    You may think, LinkedIn is, after all, a professional platform how does one make their profile creative? Most of the LinkedIn profiles we visit are boring and average. Let’s be honest with each other for a second here: They need to be relevant to your target audience and the message you are trying to relay. This also means that you need to add a nice profile photo and header image.Īlso, make sure that you are not posting just any images.

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    You can continue with your LinkedIn engagement strategy, just add a relevant image to your posts. However, this fact becomes specifically essential when it comes to LinkedIn posts.Īccording to research, including a photo in your posts can increase your views by 11x. We already know how important visual content is for social media engagement. This seemingly simple LinkedIn marketing hack can do wonders for your LinkedIn networking strategy. In below video, we have also summarised the complete article:ġ4 LinkedIn Networking Hacks For Better Networking 1.So, how would you use a cover photo to your advantage?.14 LinkedIn Networking Hacks For Better Networking.









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